Why use Facebook Business Manager?
Facebook Business Manager offers many benefits for managing your online presence. It brings all your pages and ad accounts together on one platform, keeping everything organised, even if you only have one page. This allows you to advertise efficiently, analyse campaigns and save time by avoiding the need to keep switching between accounts.
Steps to set up Facebook Business Manager:
- Create an account: Go to Facebook Business Manager and create an account using your personal Facebook account, which must be linked to your business page.
- Add a payment method: In ‘Business settings’, under ‘Payment methods’, add a payment method to keep your admin in order.
- Link ad accounts and pages: Add existing ad accounts or create new ones via ‘Business settings’ > ‘Ad accounts’. The same applies to adding Facebook pages.
- Add an Instagram account: Link your Instagram account via ‘Business settings’ > ‘Instagram accounts’.
- Add users: Add employees or partners as users in Facebook Business Manager so they can manage tasks or optimise ads.
- Assign roles: Assign specific roles to users for managing content, creating ads or handling other tasks.
- Verify your domain: Verify your domain in Business Manager to receive your campaign data, which is particularly important since the iOS 14 update.
Benefits of FB Business Manager
- Centralises the management of your social media pages and ads.
- Enables targeted advertising and campaign analysis.
- Makes collaboration and task allocation easier within teams and with external partners.
- Improves security and control over your business data.
Need help setting up your Business Manager?
Facebook Business Manager is a powerful tool for businesses looking to streamline and optimise their social media management. By setting this tool up correctly, your business can work more efficiently, achieve better marketing results and build a stronger online presence.
Are you ready to use Facebook Business Manager for your business? Follow these steps and start managing your social media and ads more effectively today! Still need help? Feel free to contact us. Our team is always here to help.
