Optiprice · A Social Roots tool

More margin from your web shop, without extra people.

Optiprice sets your prices per country to target, guards your margin, writes and translates product copy and plans your stock. For Shopify, WooCommerce and Magento.

Visit Optiprice

Why we build this

Smarter than a single app. More complete than a spreadsheet.

Optiprice comes from Social Roots' work with web shops at home and abroad. Prices, margins, product copy and stock need attention every week. Optiprice brings that work together on the same numbers. You stay in control: by default you see a proposal first, and nothing goes to your store until you approve it.

How it works

01
Connect your store
Shopify, WooCommerce or Magento, through your platform's official connection. Or start with the demo store.
02
Set your rules
Target margin, markup per country, rounding, brand voice and languages.
03
Approve and done
Optiprice puts prices and copy back in your store, after you have approved them.

One tool for the work that comes back every week.

Prices per country

Real prices per country and currency, with daily exchange rates.

Margin control

See right away where your margin leaks and what a price change returns.

Product copy

AI writes and translates product copy in your brand voice.

Multiple stores

Manage several stores on different platforms from one place.

Curious what Optiprice can do for your web shop?